Returning to the workforce after a ten year absence was an eye-opener. Technology had moved above and beyond anything a mere mortal could have imagined back in 1997. The internet was in constant use in every office in the country, “I’ll google it” a common refrain. How did we ever create radio programs without the instant research tool at our fingertips? Somehow we did.
Networking used to be drinks at the pub after work, now it was Twitter and Facebook – not on-line get with it!
Blogging – was that even a word in 1997? Media, marketing, public relations jobs all demanded to know how I would “blog” their brand to the demographic?